Baseline Magazine Update
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Lessons From General Motors' Fall from the Top
Failure to innovate will cost companies more than just revenue. It has the potential of permanently surrendering market share and perception in consumers.
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Apple Execs Get Bonuses, Jobs Still at $1
Several senior executives at Apple Inc took home 2007 cash bonuses that doubled their salaries but Chief Executive Steve Jobs maintained his annual pay of $1 and took no additional compensation.
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Motorola Forecasts Loss on Struggling Phone Biz
Motorola said it will post an operating loss in the current quarter as recovery in its cell phone business is taking longer than expected, dashing Wall Street expectations.
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Learning from the Viral Video Experts
You probably already know what the term "video snacking" means, but just in case, it is the way many employees spend their free time during the workday, viewing videos that have no real work-related content.
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Yahoo Plans to Cut Hundreds of Jobs: Source
Yahoo is planning to announce cutbacks later this month that will likely lead to hundreds of job losses at the nearly 14,000 employee company, a source familiar with the plan said.
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Fed Slashes Interest Rates
The U.S. Federal Reserve slashed interest rates by a hefty three-quarters of a percentage point, the biggest rate cut in more than 23 years, in an emergency bid to lend support to a U.S. economy some fear is on the verge of recession.
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Google Enrolls University of Phoenix
More than 70,000 students will transition to the Web-based Gmail platform this year. It's a big win for Google, but it's still a long ways from displacing Microsoft Office.
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Bill Would Help States Ditch Electronic Voting
New Jersey Democrat Rep. Rush Holt recently introduced a measure that would provide financial relief for states that jumped into electronic voting only to find those systems increasingly unreliable.
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What to Do When You Receive a BSA Audit Letter
Baseline talked to the experts who've directly dealt with the Business Software Alliance, and we've compiled an 8 step guideline process for handling the aftermath of receiving an intimidating audit letter.
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Halo 3 Meets Second Life
The U.S. Army enlists new virtual world video game to teach soldiers interpersonal skills and cultural awareness for combat environments like Iraq and Afganistan.
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